Paris Fashion Week 2026: Shownu and Hyungwon Are Confirmed for Concept Korea

MONSTA X members Shownu and Hyungwon are confirmed for Concept Korea's Spring/Summer 2027 runway in Paris on Thursday, October 1. Starship Entertainment announced their appointment as official ambassadors on September 22, according to KBS World and iMBC's attributed agency report. The runway is scheduled for 19:00 Paris time at the Palais de Tokyo. This is a named event and role, not a guess based on a brand relationship or an airport photograph.

There is more to the assignment than a front-row arrival. The programme presents collections by Korean labels BONBOM and ASPARAGUS. iMBC reports that the event combines the runway with a fashion film, How to Walk, to be released through the Korea Creative Content Agency and 2X9HD's official YouTube channels. That gives fans a specific online item to look for even if access to the physical event is by invitation.

Shownu is returning to a familiar platform: the agency account says he participated in Concept Korea's 2024 fall/winter and 2025 spring/summer seasons. Hyungwon joins the programme this season. Their joint appointment follows their 2026 unit music activity, but it does not turn the fashion runway into a MONSTA X concert. Look for separate coverage of the clothes, the film and the artists' actual appearance rather than a single recycled arrival photo.

What remains open as of September 26 is the precise look each artist will wear and any additional programme beyond the announced runway and film. We will update those details only when the organiser, artists or an attributable on-site report publishes them. The Fashion Week calendar itself cannot establish a guest's presence; here, the agency-backed announcement does.